In this video I go over how the book the E-Myth Revisited is a must read for any business owner.
The book is particularly useful for new business owners who can often get stuck and bogged down doing all the jobs within the business and lose focus on why they started their business in the first place.
I talk here about 3 things I have taken away from this book and implemented into my own businesses. I started my main business before I read this book, but because I am always growing my business and even starting new businesses the information in the E-Myth Revisited is amazingly valuable.
The 3 things I use in my businesses today are:
1.Remembering to take a step back and know the bigger picture of what I am doing. Rather then getting stuck in just the daily grind it is important to be able to bring in help and manage this help as well as take another step back and run your business as an entrepreneur. Look at how you can grow the business, what your vision of the business is and what it takes to make it a success.
2. Roles – Defining roles for people within a business is vital. It makes the business more efficient, it stop confusing, and it makes everyone accountable for their particular areas. In my e-Commerce Japan business we have defined clear roles, and while there are overlaps we generally stick to our jobs and things are progressing well.
3. Standard Operating Procedures (SOPs) – Simply these are detailed instructions on how to run particular areas of your business. They allow things to get done in an exact and repeatable way without you having to do them. We use SOPs in the creation of content for our affiliate websites. Freelancers can follow our SOPs and create content that is structured exactly how we want it to be. So no matter who writes the content it will be pretty much optimized for our websites.
The book the E-Myth Revisited by Michael Gerber is a fantastically useful book for any business owner. It will get you the rethink how your business is working and how you are working in or on your business.
Watch the video to see how I implement 3 things from this book in my businesses.
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